Why moral leaders are readers: how world literature can stimulate moral development in business school students

Reading and discussing world literature can contribute to the moral development of business school students. Stories with a complex moral challenge inspired students to be personally involved with the ethical side of business and stimulated to the growth of ‘moral muscle’.

Authors

Inge M. Brokerhof
Vrije Universiteit Amsterdam
Sandra J. Sucher
Harvard Business School
P. Matthijs Bal
University of Lincoln
Frank Hakemulder
Utrecht University
Paul G. W. Jansen
Vrije Universiteit Amsterdam
Omar N. Solinger
Vrije Universiteit Amsterdam

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Inge M. Brokerhof, Sandra J. Sucher, P. Matthijs Bal, Frank Hakemulder, Paul G. W. Jansen, and Omar N. Solinger (2023): Developing Moral Muscle in a Literature-Based Business Ethics Course. Academy of Management Learning & Education, 22, 63–87

3 July 2023

A new approach towards teaching business ethics

In the past decades, ethical scandals and widespread critique on shareholder based capitalism have drawn more attention to business ethics education. In the business ethics classroom, students have the opportunity to become critical moral agents. However, classical approaches to teaching business ethics – often relying on teaching abstract moral philosophy – have been criticized for not involving students on a personal level. This stimulated the development of new pedagogical approaches towards business ethics. We studied such a new pedagogical approach. In our inductive case study, published in Academy of Management Learning & Education, we explored how students experienced a course where world literature was the main source of study material. Every week students read and discussed a piece of world literature taking place in different times and cultural contexts – from ancient Greece to modern America, from colonial times in Africa to the aftermath of WWII. They analyzed the texts, applied moral theory on the different narratives, and made links to moral challenges in modern day business. For more information about this pedagogical approach see Sucher (2007).

Every week students read and discussed a piece of world literature taking place in different times and cultural contexts – from ancient Greece to modern America, from colonial times in Africa to the aftermath of WWII.

The benefits of a narrative approach

Students reported a deeper way of learning compared to regular business ethics courses, even case studies. They felt absorbed in the narratives and were emotionally involved with the protagonists and their moral predicaments. In the class room there was laughter, but also crying. Narratives also offered a safe arena in which students could explore different moral concepts and practice their moral imagination. Not only reading the narratives was beneficial for the learning experience for students – discussing the stories in a group setting illustrated how people can interpret the same moral challenge in a different way. This was often eye opening for students.

Narratives also offered a safe arena in which students could explore different moral concepts and practice their moral imagination.

Developing ‘moral muscle’

When we asked students how they experienced the course, they indicated they had developed ‘moral muscle’ – a dynamic moral capability that needs to be developed through regular reflection and practice. Moral muscle consists of a gradual increase of moral awareness, the motivation to practice moral decision-making on a day-to-day basis, and the desire to build moral character. Having a strong moral muscle means being at ease in taking a moral stance and feeling equipped to make moral decisions. Similar to regular muscle, moral muscle needs regular attention and practice to grow stronger. People showed different starting points and learning routes of moral development. Some students started the course with a rather rigid conception of ‘right versus wrong’. After the course, this group showed a stronger appreciation for the complexity of moral decision-making and the value of other moral perspectives than their own. Another group started the course from moral relativism (there is no right or wrong) and during the course this group started to realize that developing their own moral code was important in order to make moral decisions. In the context of moral development, these different learning paths illustrate that people in the same course can learn different – at times opposite – moral capabilities. This is in contrast with existing theory that assumes that all people go through similar developmental steps of moral development.

Having a strong moral muscle means being at ease in taking a moral stance and feeling equipped to make moral decisions.

Practice moral muscle

The gradual development of moral muscle and its similarity to regular muscle also suggests that without moral awareness and regular practice, moral muscle will likely decline. Students thus realized that in order to be effective moral leaders later in their future career, they would have to start now with practicing their moral decision-making. And they would have to keep paying attention to the moral complexities of organizational life. Our study suggests that exposing yourself to a variety of moral challenges via world literature – and ideally discussing this literature with other people – could be a valuable way to practice or your moral muscle and broaden your moral horizon.

Students realized that in order to be effective moral leaders later in their future career, they would have to start now with practicing their moral decision-making.

More information

  • Here you can find our research study, published in Academy of Management Learning and Education. (Link: https://doi.org/10.5465/amle.2020.0072)
  • For more pedagogical information on how to use world literature in the business ethics classroom, see the book of Sandra Sucher (Harvard Business School): Sucher, S. J. (2007). The moral leader: Challenges, tools and insights. Routledge.

Authors

Inge M. Brokerhof
Vrije Universiteit Amsterdam

Inge M. Brokerhof (i.m.brokerhof@vu.nl) (PhD, Vrije Universiteit Amsterdam) is a writer, public speaker and researcher affiliated with the Vrije Universiteit Amsterdam in the Department of Management and Organization. Her research interests are narratives, identity, rhetoric, storytelling, business ethics, and organizational change.

LinkedIn: https://www.linkedin.com/in/inge-brokerhof-phd-8299b7118/

Pure: https://research.vu.nl/en/persons/inge-brokerhof

Sandra J. Sucher
Harvard Business School

Sandra J. Sucher (ssucher@hbs.edu) is the MBA Class of 1966 professor of management practice at Harvard Business School. Her research interests are trust, moral leadership, interpersonal skills development, and workforce change.

Faculty website: https://www.hbs.edu/faculty/Pages/profile.aspx?facId=6610

P. Matthijs Bal
University of Lincoln

P. Matthijs Bal (MBal@lincoln.ac.uk) is professor of responsible management at the Lincoln International Business School, University of Lincoln, United Kingdom. His interests concern dignity at work, fictional narratives in the workplace, and ideology.

LinkedIn: https://www.linkedin.com/in/matthijsbal/?originalSubdomain=uk

Faculty website: https://staff.lincoln.ac.uk/44aaf6fc-1da0-4324-a268-f672f8bd5ca1

Frank Hakemulder
Utrecht University

Frank Hakemulder (F.Hakemulder@uu.nl) is senior researcher at Utrecht University and affiliated full professor at the Reading Centre, University of Stavanger, Norway. He specializes in the psychology of literature and media. His research pertains to the effects of stories on reflection, well- being, and perceptions of self and others.

Faculty website: https://www.uu.nl/staff/FHakemulder

Paul G. W. Jansen
Vrije Universiteit Amsterdam

Paul G. W. Jansen (p.g.w.jansen@vu.nl) is professor emeritus at the Vrije Universiteit Amsterdam. His research interests are performance management, leadership, and organizational change.

Faculty website: https://research.vu.nl/en/persons/pgw-jansen

Omar N. Solinger
Vrije Universiteit Amsterdam

Omar N. Solinger (o.n.solinger@vu.nl) (PhD, Maastricht University) is associate professor at Vrije Universiteit Amsterdam in the Department of Management and Organization. His research interests are leadership, commitment, organizational change, and morality.

Faculty website: https://research.vu.nl/en/persons/omar-solinger

How organizational leaders transform their inherited collective traumas into meaningful actions

Business schools can help leaders and executives process historical consciousness to help them bring meaning and empathy into their organizations.

Authors

Lara A Tcholakian
Vrije Universiteit Amsterdam
Svetlana N Khapova
Vrije Universiteit Amsterdam
Erik Van De Loo
INSEAD

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Lara A. TcholakianSvetlana N. Khapova, and Erik van de Loo0Historical Consciousness in Executive Education Programs: Engaging with Transgenerational Collective TraumasAMLE, 0https://doi.org/10.5465/amle.2020.0271

6 March 2023

Business schools can help leaders and executives process historical consciousness to help them bring meaning and empathy into their organizations.

Kenneth Frazier was the first African American President of Merck & Co., a major multinational pharmaceutical corporation, and one of the only three Black Fortune 500 CEOs. In 2017, he quit Trump’s Manufacturing Council as a response to the white nationalist violence in Charlotsville, and his outgoing statement was “America’s leaders must honor our fundamental values of clearly rejecting expressions of hatred, bigotry and group supremacy”.

Frazier’s grandfather was born into slavery and segregation, and despite the historical trauma his ancestors survived. Frazier became infamous for his stance against intolerance and bigotry, and his message that “businesses should exist to deliver value to society”.

Frazier, like many leaders, is a descendant of a collective trauma, but instead of being negatively shaped by the emotional wounds carried by his forefathers, he used his painful history as a force for good. To better understand the ways in which leaders develop their values and decision-making qualities, we were curious to understand if historical collective traumas would in any ways shape leaders who were descendants of collective traumas.

Collective trauma is a wound that many people carry due to the collective atrocities and calamities experienced either by them directly or indirectly (by their ancestors). Collective trauma is a ‘large-scale’ atrocity such as war, civil unrest, genocide, slavery, colonization, ethnic deportations, dictatorships, explosions or natural disasters experienced in the present, or in the past. Many of us have parents, grandparents or ancestors who have experienced or witnessed these calamities, and their painful memories are absorbed by their descendants and part of the family biographical stories. Emotions and thoughts shaped by past traumatic events can be consciously or unconsciously passed on to descendants even when the latter may have not witnessed the event. These are known as transgenerational transmission of collective traumas.

If man-made or nature-made atrocities continue to be part of our lives, then how much of our leadership styles could possibly be shaped, consciously and unconsciously, by the memories, stories or even emotions shared by our families who have survived global calamities? To go deeper, what value does historical collective traumas bring to executives when they tap into their family collective traumas, inherited values and emotions?

How much of our leadership styles could possibly be shaped, consciously and unconsciously, by the memories, stories or even emotions shared by our families who have survived global calamities?

To take a deep dive into these questions, and as part of my research journey, I explored this matter and recently published an article together with my colleagues, Svetlana N. Khapova and Erik van de Loo in the Academy of Management Learning & Education. We studied executive leaders in an international business school to learn how we experience historical consciousness when we explore the topic of collective traumas. Historical consciousness is a concept and a process that enables individuals to think about historical events (in our case, collective traumas), make a connection with these calamities, and make meaning on how their past relates to them in the present. More importantly, this process helps individuals identify ways in which they wish to actively contextualize historical stories in the future.

We engaged 60 international executive participants in two cohorts of an internationally renowned executive program and together studied the topic of transgenerational transmission of collective traumas. From these two cohorts, 18 executives volunteered to take part in our research by writing reflection papers and by participating in two separate interviews in two time segments. Volunteers were requested to reflect on what stories they recall hearing or feeling about their collective traumas as children and assess the ways in which these stories or collective memories could have affected them directly.

During the first interviews, executives initiated a personal connection with their historical collective traumas. Additionally, they reflected on the perceived specific effects that may have been transgenerationally transmitted to them as a consequences of the collective traumas, and acquired the ability to make meaning of their collective trauma stories.

The most thought-provoking and noteworthy aspect of the research takes place in a time-lapsed encounter two years after the first reflections and interviews with the participants. Here, we question if they perceived any changes or underwent any meaning-making opportunities that may have taken place as a result of reflecting on their historical narratives or collective trauma memories. We uncover that our participants not only remembered stories but remembered relevant emotions felt or shared. They cultivated a stronger sense of self-awareness and identified blind spots, patterns and triggers experienced within their organizational setting. Contending with their collective traumas, they felt more empowered to emotionally connect or relate with others’ experiences.

In the frames of this research, we were able to understand the value of reflexive approaches and the importance of carefully exploring their emotional world in executive educational programs. As such, historical consciousness can help individuals in leadership positions obtain a deeper understanding of themselves, encourage the use of new or unused lenses, learn from vulnerable emotions and increase their sense of emotional intelligence.

To understand the value of reflexive approaches and the importance of carefully exploring their emotional world in executive educational programs.

Despite the countless publications on the importance of good or human leadership, and the need for more empathetic or more ‘humanized’ leaders, our study proposes the need for leadership and executive management education programs to incorporate more introspective, reflective and reflexive processes in their curricula namely through histories and collective traumas. These introspective processes can enable individuals to extend their perspectives and emotions, to empathize more with organizational colleagues, and potentially become better equipped in their roles as executives and leaders.

Collective traumas, unfortunately, continue to infiltrate and toxify our lives on a daily basis and continue to cause emotional stress or psychological wounds to a group of people or a society. Despite the wounds that collective traumas can have on survivors and descendants, there can also be adverse constructive results from healing and inner work that subsequently impact behavior and performance. Reconnecting with their lived or narrated collective traumas (or wounds) through historical consciousness can be a wonderful tool to help leaders and executives reconnect with themselves and give them an increased sense of wholeness.

Despite the wounds that collective traumas can have on survivors and descendants, there can also be adverse constructive results from healing and inner work that subsequently impact behavior and performance.

This research reflects the self-work that leader executives can conduct in executive educational programs, and the meaning-making opportunities they can share in relation to their history, culture, language and overall relationship with their inherited traumas. Through historical consciousness, executive leaders can potentially transform their inherited collective traumas for a greater good.

Authors

Lara A Tcholakian
Vrije Universiteit Amsterdam

Lara A. Tcholakian is a researcher and guest lecturer at Vrije Universiteit Amsterdam and INSEAD (Executive Master for Change program). She teaches leadership, leader development and transgenerational transmission of collective traumas for executives and professionals. She received her PhD from Vrije Universiteit Amsterdam. Her research areas include transgenerational collective traumas, historical consciousness, and leadership.

Svetlana N Khapova
Vrije Universiteit Amsterdam

Svetlana N. Khapova is Professor of Careers and Organization Studies at the Vrije Universiteit Amsterdam. She is Past Division Chair of the Careers Division of the Academy of Management. Her research focuses on contemporary issues related to individuals’ career and work. Her research has been published in various top-tier journals. She is author (together with M. B. Arthur and J. Richardson) of the book “An Intelligent Career: Taking Ownership of Your Work and Your Life” published by Oxford University Press in 2017. More information about Svetlana’s research can be found here.

Erik Van De Loo
INSEAD

Erik van de Loo is Affiliate Professor of Organizational Behavior at INSEAD where he is Program Co-Director of the “Executive Master’s for Change” program at the INSEAD Global Leadership Centre. He is co-founder and partner of Phyleon Leadership & Governance in the Netherlands, specializing in interrelated change processes on individual, group and organizational levels. He is a licensed clinical psychologist, psychoanalyst and member of the International Society for Psychoanalytic Study of Organizations.